The Art of Export Marketing of Cultural Products and Services

Cultural Human Resources Council,
01 January 2002, Canada

Information to assist artists in understanding and managing issues related to Export Marketing of Cultural Products and Services. Includes: Tips and Pitfalls; Tradeshows/Festivals/Markets; and Export Ready Checklist.

http://www.culturalhrc.ca/hrToolsResources/The%20Art%20of%20Export%20Marketing%20-%20The%20Guide.pdf