The dialogue between the journalist and the deputy minister in this book and reading promotion meeting was the opportunity for attendees to clarify the concept of the Orange Economy, to learn about the advances of MinCultura in the formulation and the development of politics in this matter, but above all the main reasons that explain "the importance of creativity in the economic and social development of the country", according to the presentation of the Deputy Minister of Culture, David Melo.

http://www.mincultura.gov.co/prensa/noticias/Paginas/La-creatividad-est%C3%A1-en-el-centro-de-la--agenda-del-desarrollo-econ%C3%B3mico-y-social-del-pa%C3%ADs.aspx