Born Global: Australian music exports

Australia Council for the Arts,
11 July 2019, Australia

This project investigates the cultural and economic value of Australian music exports. It is the first methodological study of how Australian artists are developed internationally through government and industry programs. Assessing the effects of globalisation and digitisation in the creation of Australian music exports, the project aims to identify strategies for improving exposure in the changing international landscape. It will assess cultural and economic value, consider trends and changes resulting from inclusion of new media technologies and provide insight into the growth of local markets within a globalised context.