This new book contains practical, inspirational case studies written by senior museum and gallery professionals and academics from the USA, Europe and Africa. Examining best practice, it shows how imaginative, responsive services for children and young people can have a transformational effect on a museum and its visitor profile as a whole.
Authors recount how, for example – as a direct result of their focus on young people – attendance has increased by 60% in three years; membership has reached record levels; and repeat visits have grown from 30% to 50%. Many of the environments in which these services operate are particularly challenging: the city community where 160 different languages are spoken; a remote location whose typical visitor has to travel 80 miles; the museum which targets children with challenging physical, mental or behavioural needs – and whose experience demonstrates that museums are uniquely placed to serve them.
This is an essential book not only for those working with children and young people, and for those in any way concerned with museum and gallery policy, strategy, marketing and growth.
The book is available to order online now for immediate delivery, from: www.museumsetc.com/?p=96
Publication details
ISBN: 978-0-9561943-0-5
Binding: Paperback
Published by: MuseumsEtc
Pages: 240
Price: £29.95 [including shipping]