Exporting Our Culture- Exploring International Markets for the CCIs

South African Cultural Observatory,
30 March 2021, South Africa

The creative industries are growing — and will continue to play an important role in the economy. The cultural and creative industries (CCIs) are one of the world’s most rapidly growing and increasingly important economic sectors. The sector employs over 29 million people globally and is responsible for about USD 2,250 trillion in revenues (EY 2015). It accounts for between 2% and 7% of GDP for most countries around the world.

https://www.southafricanculturalobservatory.org.za/exporting-our-culture-exploring-international-markets-for-the-ccis