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The Ministry of Culture launches its national project, ""Cultural Tourist Trails in the Golden Triangle,"" under the sponsorship and care of Her Excellency, Minister of Culture, Haifa Najjar. This project aims to establish new trails that highlight the culture and heritage of the Golden triangle region. The selected trails for the first phase are: the Al-Humeima - Al-Ajouz trail, the Wadi Sabra -Lawrence's Rock trail in Petra, the Seven Pillars of Wisdom Square in Wadi Rum, and the Tutan -Wadi Al-Yatam trail leading to the southern beach in Aqaba.
The distinct way in which people from a particular community stitch a fabric together, weaving in different patterns, or their beliefs and rituals, how they know which plants and herbs to use to treat certain illnesses are all part of their intangible cultural heritage passed down from generations. These practices and knowledge give communities a sense of identity and belonging. They can also be a source of income through trade and tourism.
As many cultural operators in Jordan are grappling with extraordinary financial pressure due to the COVID-19 pandemic, EUNIC Jordan, with financial support of the European Union in Jordan, has created an emergency fund and is launching a call for proposals for operators and organisations registered in the country to submit projects to promote and enhance creative industries in 2020.
The role of arts and culture in diplomacy, including the influence of Arab art on the world, and the pivotal role of art in promoting cultural diplomacy as part of a broader approach to soft power in today's geopolitical landscape were highlighted by experts during a discussion on the subject.
Minister of Culture, Nabih Shukm, met Monday in the United Arab Emirates (UAE) with the head of the Arab Thought Foundation (ATF) Prince Khalid Al-Faisal and discussed prospects for cooperation between the ministry and the organization.
As part of its mission to protect Sharjah's rich heritage, Sharjah Investment and Development Authority, Shurooq, has hosted a meeting with Sharjah Antiquities Authority, SAA, Sharjah Institute for Heritage, and Sharjah Museums Department, SMD.