Throughout the world, from the 1990's on, there are several projects and studies clearly indicating that cultural consumption pursuits have a positive effect on health. It is believed that art can encourage empowerment, support life management and add social capital, etc. However, further research is needed in order to turn the projects into permanent services. The ARTS - HEALTH - ENTREPRENEURSHIP? conference is focusing on the management and entrepreneurship within arts and health projects. The deadline for paper submissions is 31 May 2012.