The 44th annual Professional Arts Management Institute (PAMI), America's longest running interdisciplinary seminar series in the arts, will, for the first time, devote its entire program to a single topic: "Cultural Tourism." Presented at Columbia College Chicago by its Arts, Entertainment & Media Management Department (AEMM) from November 18-20, 2005, the weekend program will feature 20 hours of lectures, panel discussions, and interactive sessions. Directed and moderated by Alvin H. Reiss, editor of both Travel Arts Partnership and Arts Management and "Arts Agenda" columnist for Travel Weekly, the program will include sessions led by top travel and arts professionals. Topics include:

Marketing cultural tourism programs

Working with hotels

Partnerships with CVB's and tourism agencies

Utilizing resources

Developing cultural tourism plans

Cultural tourism in city neighborhoods Discussions of case histories and a "hands-on" interactive group session also are on the agenda. The distinguished roster of speakers includes such Chicago area arts and tourism leaders as: Dorothy Coyle, director of the Chicago Office of Tourism; Bastiann Bouma, vice president for marketing and tourism of the Chicago Architecture Institute; and Joan Arenberg, president of Art on the Move Tours. Speakers from outside the Chicago area include: Meg Annacone, Marketing Director, National Trust for Historic Preservation; John Robinson, director of the Missouri Division of Tourism; and Carole Ketterhagen, executive director of the St.Petersburg/Clearwater Area Convention and Visitors Bureau. Participation in the program is available to arts and tourism professionals from throughout the country as well as a select group of Columbia College graduate students. Cost for the complete program including all materials, two luncheons and a reception is $300. For information and registration consult:

The PAMI website HERE

Call/e-mail Alvin H. Reiss at (212) 579 - 2039 / Skipreiss@aol.com

Call/e-mail AEBMedia staff (312) 344-7447 / aebmedia@colum.edu

Write PAMI: PAMI c/o Arts, Entertainment & Media Management Department, Columbia College Chicago, 600 South Michigan Ave., Chicago. IL 60605