First to Awaken, First to Think?

08 March 2002 – 09 March 2002, New Zealand

Aotearoa, New Zealand: First to Awaken, First to Think? - A Symposium, March 8-9 2002, Wellington, New Zealand at (e)-vision The symposium will look at new forms of thinking required in a post-industrial economy, and aims to uncover New Zealand's value proposition. Speakers and participants will be drawn from scientific, business, cultural, government and academic communities. Keynote speaker is Michael Goldhaber, an analyst, writer, teacher and consultant on social, cultural and economic issues from California, who will be discussing the Attention Economy - a concept he originated- within the context of New Zealand. The Attention Economy theory posits attention as the ultimate measure of value. Director of (e)vision, Jan Bieringa says 'The way that New Zealand is perceived and New Zealanders perceive their value in the world is central to our ability to realise our ambitions in a new economy.' Rather than looking for a single path forward for the New Zealand economy, the symposium will be examining the philosophies and culture underpinning New Zealand innovation, and broadly explore ways in which New Zealand can maximise the value of its cultural and scientific intellectual property. Speakers include Dr Helen Anderson from MoRST, journalist Rod Oram, Dr David Skilling from Treasury, Peter Biggs, Managing Director of Clemenger BBDO and Chair of Creative New Zealand, and John Allen, Chief Executive Officer, Letters and Enterprises, NZ Post. For further information please contact Jan Bieringa or Melanie Hamilton at (e)-vision on 04 384 3550 or email jan@evision.org.nz, or mel@evision.org.nz

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