10th Anniversary International Colloquium on Arts, Heritage, Non-Profit and Social Marketing

Co-hosted by Leeds Metropolitan University,
07 September 2011, England

The Arts, Heritage, Non-Profit and Social Marketing Special Interest Group is one of the most active of the Academy of Marketing's Special Interest Groups.  The annual colloquium is an integral part of our activities as it provides an opportunity for SIG members and friends to meet and share their research outside the framework of a more formal conference.  Following on from a successful colloquium at King's College London in September 2010, Leeds Business School is happy to invite paper submissions for the 10th Colloquium which they will host on Wednesday September 7th 2011.  Previous colloquia have been held at London Metropolitan University, London College of Communication, University of the West of England and Henley Management College.
Papers particularly welcome:

. Marketing in a time of turbulence/global uncertainty
. Reflections on the development of arts, heritage, non-profit and/ or social marketing
. Any area of marketing relating to arts/ heritage
. Any area of marketing relating to non-profit or social marketing
. Conceptual and empirical papers are welcomed

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