MAKING MUSEUMS MATTER Offered by the Cultural Resource Management Program, University of Victoria In his 1917 essay The New Museum, pioneer North American museologist, John Cotton Dana wrote that the first and obvious purpose of every museum must be to add to the 'happiness, wisdom and comfort' of the community it served. Although museums have made great strides in their ability to survive in an increasingly complex and competitive environment, it would be the height of folly to confuse institutional survival with institutional success. Survival is only a pre-condition. No less than in Dana's time, success today must still be measured by what museums can contribute to the 'happiness, wisdom and comfort' of the communities they serve. This gathering of museum leaders challenges you, first, to identify, perhaps even to rethink, the range of basic ways in which museums might potentially contribute to the 'happiness, wisdom and comfort' of their communities and, second, to explore the particular ways in which your own institution might fit into that range. Stephen E. Weil, one of museum community's pre-eminent thinkers, provides the framework for a facilitated three-day discussion in which you work with other directors, trustees, and colleagues who shape change in museums, achieve a series of set objectives. Please register by: February 15 Fee: $340 (Canadian funds, non-credit) For more information contact - Lisa Mort-Putland, Program Coordinator Cultural Resource Management Program Continuing Studies, University of Victoria Email: lmort-putland@uvcs.uvic.ca To receive monthly email updates, contact crmp@uvcs.uvic.ca