A practical how-to-run-your-business book for nonprofits. As nonprofit organizations face tough times, efficient and effective business management is essential for their survival. Now in an updated Second Edition, this popular how-to book addresses such vital issues as the importance of mission statements, the boards of directors' role in daily operations, planning a publicity campaign, coordinating special conventions, basic office management and information services, and much more. Brimming with step-by-step guidance and practical advice, this updated edition features: a refocused strategic planning chapter that presents an ongoing, organic form of planning and covers new topics such as mergers and alliances, strategic communications, international issues, and the use of the Internet.

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