http://www.blackwellpublishing.com/book.asp?ref=9781405119955&site=1
Management and Creativity: From Creative Industries to Creative Management
Blackwell Publishing ,
01 August 2006, United Kingdom
This book explores the relationship between the management of creativity and creative approaches to management. Written by Chris Bilton (University of Warwick), the book:
- challenges the stereotypical opposition between 'creatives' and 'suits';
- draws on the work of management theorists such as Mintzberg and Porter and creativity theorists such as Amabile and Boden;
- draws on the practical experience of individuals working in the creative industries; and
- looks at the place of creative organisations and creative business management in a new creative economy, based on ideas, images and information.