You will assist the Festival Director in the planning and organisation of the Singapore Writers Festival (SWF), which includes formulating and implementing a comprehensive partnership and public communications strategy for SWF and initiating creative ways to cultivate media relations and engage the public to raise the profile of SWF.
Your day-to-day duties include cultivating corporate partnerships for sponsorship in cash or kind; appointing and managing PR agency for SWF; managing, co-ordinating and/or implementing publicity campaigns and social media initiatives; producing and managing the dissemination of programme collaterals; managing and maintaining (includes producing content and editing) social media platforms eg Festival website, Facebook, blogs, Twitter, Youtube, Flicker, etc; assisting in market research/ participation studies; and analysing results of market research and audience surveys.