With nearly 900 festivals now held a year in Spain, mass live music gatherings have become the draw for tourists that bullfighting was for many in Hemingway’s day, and are competing even with football for sponsorship dollars. According to a new report detailing the country’s music festival explosion, 6.4 million people attended Spanish festivals in 2018, an almost 10% increase over 2017.
https://www.billboard.com/articles/business/8550803/spain-music-festivals-live-music-report