http://www.culturalhrc.ca/hrToolsResources/The%20Art%20of%20Export%20Marketing%20-%20The%20Guide.pdf
The Art of Export Marketing of Cultural Products and Services
Cultural Human Resources Council,
01 January 2002, Canada
Information to assist artists in understanding and managing issues related to Export Marketing of Cultural Products and Services. Includes: Tips and Pitfalls; Tradeshows/Festivals/Markets; and Export Ready Checklist.