To enhance the marketing assistance provided to products created by women belonging to Self-help Groups (SHGs), the Deendayal Antyodaya Yojna- National Rural Livelihoods Mission (DAY-NRLM) has introduced the eSARAS mobile app. This app will contribute to the existing e-commerce efforts aimed at promoting and selling SHG-produced goods.
https://www.opengovasia.com/esaras-indias-digital-platform-for-rural-artisans/